Pharma BD Deal Intelligence

Procter & Gamble / Gillette Company

2005 · Acquisition/Merger · $57.0B · Complete

CALLED IT — OFF BY 8

Gillette became a durable but shrunken P&G segment — strategically retained, financially a write-down-riddled disappointment relative to the $57B price.

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Top 10 largest deals of the 2000s

Ranks computed across 828 graded deals (Critic + Outcome Score both present).

The coverage arc

Jan 27, 2005 P&G SEC 425 filing (Jan 27 2005) Bullish

P&G to acquire Gillette in $57B all-stock transaction at 0.975 P&G shares per Gillette share, an 18% premium; deal expected accretive by year 3 with…

Oct 01, 2005 Wikipedia Neutral

P&G's October 2005 close of the Gillette acquisition created the world's largest consumer goods company, displacing Unilever to second place and bringing…

Jan 26, 2024 The Motley Fool Bearish

P&G recorded a $1.3 billion non-cash impairment on Gillette goodwill in January 2024, citing changes in grooming product use linked to hybrid/remote work;…

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P&G announces $57B acquisition of Gillette; includes Oral-B, Braun consumer health brands. Announced Jan 28, 2005.

Did it work? Outcome assessment

Gillette became a durable but shrunken P&G segment — strategically retained, financially a write-down-riddled disappointment relative to the $57B price.

Strategic verdict
Partially Achieved

Key facts

Related deals — scored

DealYearValueOutcome
Procter & Gamble / Gillette Company (this deal)2005$57.0B55
Thermo Fisher Scientific Inc. / Life Technologies Corporation2013$15.1B84
Merck KGaA / Sigma-Aldrich Corporation2014$17.0B80
Becton, Dickinson and Company / C.R. Bard Inc.2017$24.0B77
Johnson & Johnson / Synthes Inc.2011$19.7B77
Thermo Fisher Scientific Inc. / PPD Inc.2021$17.4B77
Danaher Corporation / GE Life Sciences Biopharma Business (now Cytiva)2019$21.4B76

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